Some
of you may be aware of my involvement with a new low-power FM radio
station (LPFM) that received its FCC (Federal Communications
Commission) license in 2014. As promising a proposition as it was
then, things have reached an untenable phase. The FCC just rendered
a decision effectively killing WOOK-LP.
The
US Congress grants broadcast licenses to hundreds of local
communities all over America to broadcast and operate LPFM stations.
WOOK-LP is
DC’s first LPFM!
“But
why didn’t I know,” you might ask? You don’t
know because the license holder, nonprofit workers advocacy Sincere
Seven hasn’t’ been able to open its FM transmission to
the general public. As Sincere Seven’s Executive Director,
it’s not because I don’t want to ‘go live;’
it’s because someone else doesn’t want WOOK-LP to [do
so]. That “someone else” is Black radio giant Radio One.
In
my neck of the woods, Radio One has been and continues to be
synonymous with its owner, Cathy Hughes. In Washington, DC’s
Black community, Ms. Hughes is held in high esteem, chiefly for her
reputation as a visionary, filling the void of delivering radio that
empowered the Black community (her radio station’s tag line was
information is power). Residents
also respect her for her amassed wealth and radio station holdings,
which, for some, serve as indicators of business savvy, power and
success.
Ms.
Hughes has (even before
we received FCC approval!) and continues to stand between us (Sincere
Seven) and the Brightwood DC community that WOOK-LP is licensed to
serve. How?
She
stops us from broadcasting by filing petition after petition after
petition with the FCC. One example of a [David and] Goliath hurdle
has been the FCC’s allowance permitting Radio One’s to
file oppositions despite being “out of time.” That is,
instead of rendering a final decision, the FCC allowed Radio One
repeated bites at the apple, as long as the petition was for a ‘new’
reason. The FCC’s actions are wrong, as is Ms. Hughes’
Radio One. Both entities are wrong—ethically and legally.
As
you read this commentary, Radio One
has filed its 8th petition to deny us licensure and has lost every
challenge. But, their high-priced
lawyers aren’t paid to quit. WOOK-LP is an all-volunteer
operation and we are not quitters, but we need your help to
resuscitate us.
This
FCC decision wounds my community deeply. To have invested the
community's money and sweat equity in this project—only for
Radio One to harass us out of existence—is an unimaginable
blow. The story of how we got here is complex—a fantastic soap
opera saturated with elements of greed, deceit, thievery and a
self-serving founder; a nearly single-handed dedication of over 365
consecutive, 18-hour days to build a radio station from scratch
(including self-training!); legions of know-it-all, do-nothing
advice; and the constant struggle to fend off the onslaught of Radio
One’s petitions against us. The project has been a daunting
climb for me, but as Sincere Seven’s Executive Direct and
Acting General Manager of WOOK-LP, I will scale this mountain. I
believe in this project for the voice it can give my
Brightwood community.
Many
of you know “who and what Radio One is. Radio One, Inc., an
American media conglomerate with holdings in radio, cable television
and digital media, owns and operates 55 radio stations in 16 US
markets. It is
the largest Black-owned US broadcasting company, with Black and urban
listeners as its target demographic. It’s a commercial
entity, operating stations at 50,000 watts. For two years, Radio One
has been a drive-by to WOOK-LP—sniping at every turn to slay
us.
During
her days in local radio, media mogul, Ms. Hughes preached Black
self-reliance. She implored listeners to support
Black businesses and support each other.
So why is the Mother of DC Black talk radio so intent on strangling
the baby? Granted, the mother (Radio One) didn’t endure the
labor pains to deliver the baby (WOOK-LP). But, as a trailblazer and
visionary, her courage spawned the concept of radio that uplifts the
people it serves. In the spirit of the Godfather of Soul, James
Brown: I don’t want nobody to
give me nothing; open up the door. I’ll get it myself.
Why
does Ms. Hughes view WOOK-LP as her nemesis, rather than as the baby
that personifies her mantra of self-reliance? leadership and
visionary example? Why the dogged determination to strangle us?
First, she claimed radio interference: Imagine, if you will, a
non-profit LPFM that operates at a maximum 100 watts and 5-mile
radius of its broadcast base, compared to each of her
stations—plural—multi-state,
50,000-watt expanse!
Second,
she claimed competing programming. Contrary to Radio One’s
primarily syndicated programming of mostly hip-hop, rap, R&B,
talk radio and news, WOOK-LP’s programming will originate from
and by our community. As mandated by our federal FCC license, LPFMs
are truly community-based projects. So, both claims lack merit!
As
American citizens, we’ve got the right to broadcast on the FM
airwaves. Like other noncommercial radio (TV too) stations,
LPFMs feature diverse music genres, news reporting, and cultural
programming—all of which is produced locally. We’ll play
those catchy mash-ups the neighbor’s kid mixed from his
parents’ old albums. We’ll cover the local high school
football games. We’ll showcase candidates running for local
office and intertwine politics talk within the context of a DC civics
lesson. LPFMs connect you to your community in a way that today’s
radio abandoned three decades ago.
When
Sincere Seven applied for the LPFM license, FCC Chair Julius
Genachowski said "The
FCC will take swift action to open the dial to new low-power radio
stations and the valuable local service they provide…”
And they did! Unfortunately, Sincere Seven and our community
are still waiting. Our all-volunteer local DJs, engineers, and staff
currently bring you radio online at ok103.org. While we wait. We also
teach and train anyone who wants to
learn radio—absolutely free.
Radio One cannot make the claim of
competition in that arena.
Despite
a nay saying minority, terrestrial radio still exists and continues
to be the most accessible form of media. Local radio exists too and
can be an equalizer—by-passing corporate, class-conscious
gatekeepers. LPFMs empower a community of traditionally marginalized
voices—handing them a microphone and a platform.
Tell
Radio One: Quit It! Leave WOOK LP alone!
Go to Change.org
to sign our petition. Support
true community radio; tell the FCC to end Radio One’s endless
stonewalling against Sincere Seven.
We
are ready to resume work, raising the money to buy our transmitter
(we’re half-way there, having already bought the FM antennae),
which is the cornerstone of our project. It is the equipment that
gives us the signal to broadcast at 103.1FM
in Washington, DC., and thus, meet
our FCC obligation. For now, we’ve created a way for you to
preview our 24-hour programming at ok103.org
or via the Tune In app/tunein.com.
DC
deserves a local FM radio station that’s run and supported by
us—the Black community. We can’t do it without you! The
Mother of DC’s premier Black radio should not strangle the baby
who too has arrived as a DC’s Black History First.
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